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Why don’t we do what we know is good for us?
Why is it we always want to start things but we never seem to want to finish them?
How many times have you started a new diet? How many times have you decided to change a habit? How many times have you set a New Year’s resolution?… How many of those were successful? Chances are, not very many.
Why is that?
At first, I thought it was because we just don’t have a lot of will power. Try as hard as we do, we simply don’t have the mental and physical capacity to carry on and see something through. For example, I have listened to countless books, self-help programs, and a variety of other things that have all basically said the same thing: If you write it down, it happens. If you write down your goals, they happen. Yet, I don’t write down my goals. Well, I do, but not consistently. And you know what’s funny? When I do write them down, guess what? I complete them!
So why don’t I write them down all the time? I think there’s two things at work. The first is that we are worried that our goals might actually succeed. We are worried that we might have to do what we have set out to do. Isn’t this the point? Isn’t that why we wrote down the goal in the first place? I would like to say that it is, but I really don’t think that’s true. I think a lot of times we are scared to actually follow through on the things that we commit to.
We’re scared of success.
Why would we be scared of success? It all comes down to change. If you succeed, chances are, things are going to change. Let’s say your goal is to double the profits of your business. That, for example, is one of Ewakened goals; hence, one of my goals. Doubling Ewakened’s profits would be incredibly beneficial to me, my family, and my business. So why wouldn’t I want it to happen? Well, one of the reasons why I might not want it to happen is it will likely mean that a lot of things will have to change. For example, to double my business will mean that I will need to double the amount of money coming in to Ewakened. This will mean getting more clients. More clients mean more deadlines. More deadlines means more pressure… Do I want that pressure? Of course I know that I do want it, but do I want it enough? Things are good right now. Do I want to risk that for the sake of some more money? Do I want to work later? Do I want to work harder? These are all questions that could be floating around my subconscious, stopping me from actually achieving my goal.
The funny thing is, even though doubling my business is one of my goals, I haven’t written it down yet. Why?… Why haven’t I written down one of my goals – one of the most important goals? I believe that it’s partially because of fear. Deep down I’m scared of what it will mean to double my business. I don’t know what doubling my business looks like. And that’s scary. Right now I’m able to scale up and scale down my company as I need. However, what happens if I get so busy that I need to hire a full time staff? Of course on the surface I would love to hire a full time staff. I would love to be busy enough to warrant having a full-time staff of people. But again, I have not come to grips with that. I haven’t come to grips with the fact that this might be where my business is going. And I think, on some level, that could be holding me back. I do believe that a lot of it has to do with fear. On some level, I am afraid of what myself and my business will look like if it doubles. Therefore, I find it hard writing it down.
Speaking of writing down goals, I recently bought one of Seth Godin’s books called Pick Four. The idea is based on Seth Godin’s mentor, Zig Ziglar’s, program of setting goals. The idea is you pick four goals that you want to accomplish. You give yourself twelve weeks. You write down the name of the goal, what skills are required to get that goal, what skills you need, what other people you might need, what the benefits are to you, what the benefits are to others, and then you basically write a story of how you are going to complete this goal. And then every day you check in. You write down your progress. If you didn’t do anything to further that goal, you don’t write it down. At the end of the week you do a kind of retrospective of how well you did. Did you make progress?
The idea is that little bits of progress go a long way… In my head and heart I know that this is a phenomenal program – because of its simplicity. Whether you believe in the magic of writing things down, the magic of positive thinking, the magic of creative visualization, it doesn’t matter. What matters is you’re getting clear about what you want, you are writing it down, and you are holding yourself accountable every day… I started this program a month ago. I have officially written down none of my daily journals. In fact, I even had a little intervention with myself where I sat down last Sunday and said, “This week is going to be different. This week I am going to start this program.” My four goals have been set, all my work has been done, it’s just a matter now for me to go throughout the day and at the end of the day write down what worked and what didn’t work. I haven’t done it… This week, i.e. tomorrow, being Monday, I will do it. But why has it taken me so long?
Why does it take you so long?
Why don’t we do what we know is good for us?… Why don’t we do what we know is good for us?…
That’s a very good question and something we should all think about and meditate on and find the answer for ourselves… So my challenge to you is to pick something that you’ve been meaning to do. Pick something that feels a little scary, write it down, and just do it. Get it done. If you’re not feeling a little bit uncomfortable while writing it down, or if you’re not feeling a little bit uncomfortable while doing it, I don’t think you’re aiming high enough. Pick something that really challenges you and try it… That’s what I’m doing and I’ll let you know how it goes next week.